Tuesday, September 15, 2015

Prada Miu Miu ad 'inappropriately sexualised' young women says ASA

Prada iPhone 5 has already established an advert for its Miu Miu trademark banned by the Advertisng Standards Expert (ASA) after the watchdog ruled is going to be "inappropriately sexualised young women".

Prada iPhone 5 Wallet Case Beige

All of the double-page magazine ad, which emerged in Vogue, showed a young model, owning Miu Miu products, reclining at the bed while looking straight at the which can be.

The image drew one complaint on a reader who felt that the image gave the impression to show a child dressed as an person in a sexually suggestive pose.

Prada iPhone 5S case said the model. Mia Goth, was 22 years of age and wore "a sophisticated outfit without a low neck-line, and nude make up".

The method brand added that it did not at all believe the model was drawn in a sexually suggestive pose also that there was a sexual tone of the ad or her expression.

However, the key ASA said that the combination of Goth's youthful appearance, minimal make up and "clothes that appeared to be slightly too large", would lead audiences to believe that she was younger than 16 years old. In additon the watchdog believed that her pose and crumpled bedsheets gave Goth "an air coming from all vulnerability and the image a voyeuristic feel".

The ASA ruled actuality that advert was irresponsible and likely to end result in serious offence. It must not occur again in its current form.

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